2012年9月18日星期二

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wieters jersey -

When you work for a small development shop you can count on the fact that you won't be spending your time solely researching wieters jersey and writing grants. The logical thinking is if you can write grants, you can write other wieters jersey things. For example I have been asked to rewrite web pages, take charge of a Groupon G-Team (now Groupon Grassroots) campaign, write donor thank you letters, and supervise a Mother's Day fundraiser and an annual luncheon.


With the exception of rewriting web pages, the other activities I did involved sending e-mails in some form wieters jersey or another. However, since e-mail is such a ubiquitous part of everyday life its utility as a fundraising tool is overlooked.


?If you haven't given this much thought, keep reading. If you're doing this now, give yourself a pat on the back―and keep reading because there may be some tips you can use to make your fundraising e-mails even better.


Why the special attention to e-mail?


According to research from the Pew Internet & American Life Project, "Search and email remain the two online activities that are nearly universal among adult internet users, as 92% of online adults use search engines to find information on the Web, and a similar number (92%) use email." Furthermore, "roughly six in ten online adults engage in each of these activities on a typical day…." (Emphases mine.)


E-mail is fast, easy, and inexpensive to use. You can incorporate it into any fundraising campaign. So why aren't more non-pro?t organizations using email to reach their supporters?


Pamela Grow set out to find out what small nonprofit organizations were doing to collect e-mail addresses on their sites - and grow their online dollars.? What she had initially planned as a blog posting morphed into a 12-page report. What follows are some of the highlights from her report.


1. Locate an e-mail service provider.


If you're still sending bulk e-mails from Outlook or whatever e-mail program you use―stop! That's an easy way to get tagged as a spammer and then none of your e-mails will get through.


Nancy Schwartz' article, "5 Steps to Finding the Ideal Email Service Provider" can walk you through the process if you don't have an e-mail service provider or are thinking about switching to a new one. Among other factors, you'll want a service that's easy to use, with opt-in forms that you can customize, and that provides helpful customer service.

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There is a lot of advice in books and on the Internet about mistakes to avoid when writing grant proposals:



Do your research: Target your proposal to the right source.
Follow the application guidelines to the letter!
Ask your board members if they have contacts at local foundations.
Work with your program staff to make sure your information and data are current.
Send only the attachments that the grant maker requests.
If at all possible, don't wait until the last minute to send out your proposal. Don't send it Express Mail, because it leaves a bad impression about your organization's stewardship abilities.
If you are awarded a grant, be sure to send progress reports. Keep in touch with your funding sources.
If you are turned down for a grant, send a thank you letter and ask for information on how to improve your chances in the next funding cycle.

I see so many discussions and articles like this that one day I decided to turn the conversation around. I posted this question to grant writers in one matt black jersey of my LinkedIn groups: "What frustrates you most about grant applications?"


I won't generalize beyond the answers of my self-selected respondents but what I heard didn't surprise me.


1. Cryptic Instructions


Grant makers, if you're looking for well-written proposals, please do us a favor and generate well-written instructions. Nothing frustrates a grant writer more than reading the instructions and finding them obtuse and even contradictory. What adds to the frustration are instructions that don't offer a means to contact the funder with any questions.


On one Request for Proposals (RFP), I had to contact the grant officers multiple times because the RFP required the audit management letter as an appendix to the proposal. I knew that was wrong, since that's a confidential matt black jersey communication between a nonprofit's board and its auditors regarding deficiencies and weaknesses in the organizational structure. Surely they meant the audit opinion letter, which states matt black jersey that the financial statements are presented in accordance with generally accepted accounting principles. However, it took three e-mails just to clarify that was what they really wanted.


Different people within the same foundation can have very different interpretations of the instructions. I prefer mysteries that come in paperbacks, not grant RFPs.


2. Application Complications


Online applications are convenient for grant makers but they come with their share of headaches for grant writers. (By "online," I'm referring to the web-based proposal submission systems.) The technical challenges involved with using these systems―if we can even access them at all―place additional demands on the grant seekers' time.